Maximize Profits When Selling Luxury Real Estate

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There is no issue that a virtual staging team can’t tackle. We can edit and design any property with precisely what you you need to showcase the property and get it sold fast! By virtually staging your property, you can really customize the entire interior and exterior of any listing depending on the design and preference of the realtor, buyer, or local real estate market. No matter which property type, staging can open up the property and help potential buyers see what all they can do with the rooms and space. Staging can offer every aspect of the space a clear function, taking the uncertainty out of things for buyers. Thus, making it easier for homebuyers to visualize the space and give you the best offer, expediently!

KK Hart, Owner/Expert

In today’s age of technology, the online resources available to sell a home are endless. One of the most prominent resources for real estate is the internet, in some cases these markets offer to buy your house directly for cash, but there are countless websites promoting the best course of action to successfully sell a property.

So with all those resources, it seems that only the most savvy agents can handle the luxury market. These competitive times call for competitive measures. That means having the most knowledge and resources and using them to your advantage.

Therefore as a real estate agent, you want and need to show your clients’ properties in the most attractive light possible. Selling real estate is generally about selling a lifestyle. Virtual staging can help you show potential buyers how they might use and live in the property.

Our strategy for listings

The aim is to design a compelling product in the marketplace that becomes a must-see by anyone shopping in those price bands. In such a competitive market you need to visualize your clients needs and define what luxury really means. The generic categorization of luxury would be any property above a certain price point, with high-end finishes, architecture and property design. Your goal is to go above and beyond expectations; to bring a way of life to reality.

Fix one’s Gaze

The mansion can be just as much a party-pad as it is a family-friendly home.

Essentially, the most important thing to understand is the space itself and the story behind it, because a luxury property buyer cares about the story as well as the numbers. The key is giving your clients your focus and attention, asking the right questions and listening carefully to the stories of the seller and the buyer. Once the space and the story are clear, marketing is the tool for storytelling, then we can pinpoint who will be a great fit to purchase the property. 

Accommodate different styles, functions, layouts and tastes for the same home, for example modern vs. transitional vs. traditional vs. mid-century modern. Or showcase what the property can provide for the potential buyer such as home office, kids’ room, exercise room, or home theater. While you can appeal to different types of buyers or determine the best use of an extra room in your home, virtual staging allows you to present various style options for the same room to demonstrate the versatility of your residence. Virtual staging allows home buyers to recognize a property’s potential… fast!

Who is the buyer of luxury property?

This is where it is all part art and part science. We know the science behind a home search, we know where the buyers are coming from, and who is looking and at exactly which properties. The art and the ultimate success in selling luxury properties happens when the buyers feel the connection to the property through storytelling. The best storytelling captures the imagination of the buyer and connects the buyer to the land, views and overall feeling of life in the property, all before the buyer sets foot into the home.

Your clients are not looking for the typical stale, empty pictures of the property- they’re not as stimulating and do not allow for the purchaser to create an instant connection. Staging and renovating pictures virtually sets the stage for inspiration. They see a picture of an aspect of the house they can get excited about and their imagination allows them to believe that the scenario that’s been created is perfect for them. This is unequivocally one of the most effective tools to tell the story of the property and help a potential buyer feel confident enough to place an offer.

Quality Photos


It’s no secret that in the digital age, over 90% of home buyers start their home search online. While it is true that a picture is worth a thousand words, as it pertains to real estate, a photo can be worth thousands of dollars on the internet, if it persuades potential buyers to come to visit your home and subsequently put in an offer. There’s no argument that virtual staging will save you a lot of money over the long term. Consider the cost of virtual staging, when you work with us, you will pay around $40 for a custom-crafted, well-styled, photorealistic final image that you can use on any digital platform to market the property.


In this age where so many people live their lives online, you will not be able to drive interest in a property using your iPhone photos or that cheap camera you have had sitting in your closet from years ago. You need to invest in the quality of photos you will present to your client so set the right impression of the property and also your image as a seller. There’s simply too much competition when selling a home.. and frankly the quality standards for real estate photography continues to get more and more intense every year.

The Digital Age of Real Estate 

Home staging is the art of helping buyers picture themselves living in a space, and a well-staged home is one of the keys to a fast and profitable sale. In fact, according to the National Association of REALTORS, 83 percent of buyers’ agents said staging a home made it easier for a buyer to visualize the property as a future home.

If you take a second look at this unique time we are in, many realtors and sellers are leaning on technology to help them with staging. Instead of hiring a company to bring physical pieces into a home, virtual staging has become a popular solution for savvy professionals who are focused on ROI and maximizing the sale.   

Technology is changing the way the real estate industry works… and we’re here for it! Many buyers in the real estate market assess their options online before visiting the area’s available properties. Virtual staging is a great way to appeal to buyers online while utilizing the latest technology that can help you find the right buyer for your home.

Similarly, virtual staging can be an excellent tool for interior design for home renovations, as it allows homeowners to examine flooring textures with various paint samples, while adding furniture, choosing window treatments and accessories, all from the comfort of a computer. In the same manner as preparing a house for sale, decorators can take photos of empty or half-furnished rooms and build the new style concepts around a favorite furniture.

There is no need to hire staging companies to move and replace old furniture, or a need to rent expensive staging furniture and accessories. Although virtual staging is simplest for vacant properties, it works equally well for renovations underway, new construction properties or renovation designs and planning. No matter how in depth your needs, even if you end up creating 3D renders of your property (the gold standard), virtual staging is far less expensive and provides so much more return on your investment and time than traditional staging.

Convenience

We’ve all seen the cost of physical staging skyrocket. Virtual staging comes out to be approximately 90-99% less costly than genuine staging. And our materials weigh 0 lbs. So no breaking your back and hiring folks to semi permanently change the property just to get it sold 🙂 Traditional, physical staging can be very expensive. Not to mention the time it requires to hire a stager, get furniture in the home, and then after all of that, you’ll still need to take scroll-stopping pictures of the staged property. If the home isn’t sold quickly, the staging costs and fees can add up. We know you’ll find virtual staging is a much more convenient and cost-effective alternative… let us know what your questions are or allow us to provide you a listing audit, or free quote!